We’ve explained in detail before on this blog how many websites just don’t understand how a person progresses through the sales funnel online. They assume that every visitor is at the point where they’re ready to start shelling out those hard earned clams right now. This is very rarely the case. In fact, only 3% of traffic on your website is typically at the point of sale.
So what are all the factors that go into a purchasing decision? By understanding the thought process that goes into making a purchase, we hope to help you better understand how to attract new visitors to your website, convert them into qualified leads, close more sales and ultimately, turn your new customers into promoters of your brand with the help of this handy infographic that you can download in pdf format here: