Our philosophy is to focus on the outcome of your marketing goals. The tactics used to get there are secondary. We’ve discovered that when we focus on end results and not on the number of billable hours in a website or the number of likes on a Facebook page, there’s a much greater opportunity for a measurable increase in brand performance.
Here’s how we do it
We follow a detailed road map that ensures a measureable return on your marketing.
Step 1: Discovery
Our in-depth discovery process is a series of engaging sessions with our team to discuss and research various aspects of your business. This means identifying problems and pain points, identifyng criteria, revealing constraints and brainstorming solutions.
Step 2: Conceptualization
During the conceptualization stage, we provide creative direction to further cultivate ideas that will solve your marketing pain points, explore those possibilities in greater detail and finalize a strategic measurable approach to your marketing goals.
Step 3: Execution
Execution is where we refine design, create concepts and implement the tactics that were unearthed during discovery and conceptualization. These tactics include branding, graphic design, web development, SEO, social media, email marketing and more.
Effective communication is important
As your marketing partner, keeping an open dialogue is important. We keep the lines of communication open and active via email, phone and weekly standing meetings to make sure everyone is on track to meet milestones and deliverables.